Sunday, December 3, 2006

IT AIN'T WHAT YOU DO...

It sure ain't, I mean, er, isn't. But then again, in this case, the song has enjoyed a quarter of a century's popularity for that very reason. If Ella Fitzgerald had sung IT ISN'T WHAT YOU DO...would the song have enjoyed such immense success?

Sometimes you have to break the rules to get the results.

Meantime, if you'd like to read more about the science of interruptions and distractions, you can read the whole article from the NEW YORK TIMES ON SUNDAY which was written by Clive Thompson in October last year. Please click INTERRUPTION SCIENCE




Regards,
Ella

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